London's flagship dance music destination since the early 2000s, Phonica Records maintains its position at the forefront of the city's electronic music scene. The store's carefully curated selection spans comprehensive dance music genres, with new arrivals displayed prominently alongside dedicated listening posts that echo New York City's iconic record shop traditions. Located in the heart of Soho, Phonica serves DJs, collectors, and electronic music enthusiasts with both cutting-edge releases and rare vinyl gems. The store's basement hosts legendary parties, particularly during Record Store Day celebrations. Through its affiliation with The Vinyl Factory, Phonica remains deeply embedded in London's musical community, supporting art projects, record pressing, and cultural initiatives that extend far beyond retail.