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Axis: Bold As Love album cover artwork by The Jimi Hendrix Experience
ARIA AR App Logo

Album is AR Enhanced

Open the ARIA mobile app, scan the album and watch the album come to life.

Axis: Bold As Love

Released
1967

Arriving eight months after Are You Experienced?, Axis: Bold as Love found Hendrix abandoning the studio as mere documentation tool. Eddie Kramer's phasing effects swirl through Spanish Castle Magic while Little Wing distills three minutes of weightless melancholy that countless guitarists would spend lifetimes chasing.

The psychedelic bluster remains, but Castles Made of Sand and If 6 Was 9 reveal a songwriter grappling with something beyond power-trio pyrotechnics. Even losing the title track's master tape in a taxi couldn't derail an album that repositioned rock guitar as paintbrush rather than blunt instrument.

Music Genres

Illustration of a person wearing a yellow and pink helmet, a dark jacket, and black pants, sitting with one arm extended forward and an oversized yellow robotic hand in front.

Experience this album’s artwork in a whole new way with Augmented Reality

These animations have been commissioned and curated by @thiscover__ and can be viewed on your mobile using the ARIA application (available on iOS and Android).

Credits